The automatic-teller machine celebrated its 50th anniversary in 2017. Even in a world which we’re told is becoming ever-more cashless, the ATM still plays a central role in consumers’ lives across the globe, not only in providing access to money, but in the provision of a growing range of banking services. As such, they’re a critical aspect of the banking customer experience.
Axis recently undertook a survey to investigate consumer perceptions of safety when utilizing an ATM. The key findings from the survey conducted in the USA is available in this infographic.
As ATMs become more central to the customer experience, is the industry doing enough to ensure customer confidence and safety?