ETA and ATMIA Partner on Professional Development Activities

Now is a transformative time for commerce. The payments industry is reinventing itself, and changing the way consumers and merchants see transactions. Since the invention of the magnetic stripe card nearly fifty years ago, the payments industry has served the financial needs of merchants and consumers. Today, U.S. consumers carry 1.2 billion ATM/debit and credit cards. Nearly 60% of Americans have smartphones, and that number is on the rise. The public is eager to adopt new methods to access cash and pay electronically, realizing both the security and convenience benefits of next generation transactions.

Its no secret that electronic transactions are complex and confidence is an imperative. Today's payments professionals need to have a broad knowledge of the industry and the challenges and forces shaping its future. They must demonstrate mastery not only of sales, but also of pricing and interchange; business process, operations and workflow; products and solutions; risk; and regulatory, compliance and security matters as well. ETA is committed to industry excellence, and we are excited to now offer ATMIA members access to ETA's robust education and certification opportunities at ETA member pricing!

If you are new to the industry, or would simply welcome a refresher to stay on your A-game, now is the best time to invest in your understanding of payments. Each easy-to-use ETAU online course addresses a specific industry facet and is available 24-7 so you can learn at your own pace. The ETAU courses are an all-inclusive overview of the industry, created to empower you with a solid foundation in payments. These comprehensive courses, each 2-3 hours long, culminate in a final exam and certificate of completion, immediately elevating your industry know-how. More information about ETAU online can be found at http://www.electran.org/professional-development/etau-online/.

ETA also provides the only certification that sets the standard for payments industry excellence, the ETA Certified Payments Professional (ETA CPP) credential. The ETA CPP, also available to ATMIA members at ETA member pricing, is your pathway to career advancement. Designed specifically for sales professionals with 1-3+ years industry sales experience, the ETA CPP credential sets you apart. Credentialing also helps our industry as a whole by demonstrating the ability to self-regulate and earmarking qualified service providers. Earning the 6 letters "ETA CPP" and adding it to your signature lets clients know that not only do you mean business, but that you KNOW the business forwards and backwards.

Limited to only two testing windows per year, June is the next opportunity for ATMIA members to join the ranks of the over 1,300 ETA CPPs currently enjoying elevated career status because of their investment in certification.

ETA is excited to extend our career-changing opportunities to ATMIA members at the best rates available – learn more about professional development through ETAU and register to sit for the ETA CPP exam today! With the ATMIA / ETA partnership, there's never been a better time to advance your career!