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Digital Banking

ICBA Bancard launches guide to help community banks

ICBA Bancard launches guide to help community banks


ICBA Bancard, a payments services subsidiary of the Independent Community Bankers of America, is launching an ICBA Bancard Digital Payments Strategy Guide — Small Business Edition designed in partnership with the Aite Group.

The guide aims to help community banks, which provide 60% of small business loans, determine the right strategy, product mix and technology needs of the small businesses community it serves, according to a press release.

It offers a comprehensive Q&A assessment questionnaire so community banks can refine their digital payments infrastructure in the following ways:

  • Evaluate the market opportunities to determine potential product reach for digital payments.
  • Assess existing offerings and identify gaps based on both current and planned digital payment offerings.
  • Examine product development approaches and asses customer awareness and outreach tactics.
  • Create a realistic roadmap using a model to identify where they fall on the digital payments development spectrum, with recommended steps to continue building a digital payments infrastructure.

"Digital payments are essential services for today's small business customers, many of whom are relying on timely payments and cash flow to weather the COVID-19 pandemic," ICBA Bancard Chairman Gregory Deckard, said in the release. "By developing a dynamic digital payments strategy — that responds to market pressures and shifting payment pressures — community banks can continue to be a funding lifeline to small businesses through the current crisis and beyond."


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