Shop, Eat and Celebrate the Stress-Free Way with Cash This Holiday Season

Get ready to shop, eat and celebrate the stress-free way with cash this holiday season. Today ATMIA, the global trade association for the ATM industry, announces the second annual Withdraw Cash Wednesday event which will take place on Wednesday, Nov. 21, 2018 at ATMs nationwide. The Withdraw Cash Wednesday movement encourages consumers to develop the habit of getting cash for weekly spending on Wednesdays to control spending and avoid racking up debt, especially during the holidays.

“Cash continues to be the number one-way people like to pay today, despite the growing use of digital payments,” said Mike Lee, chief executive officer for ATMIA. “By encouraging consumers to get cash every week, and especially on the Wednesday before Thanksgiving and the holiday shopping season kick off, Withdraw Cash Wednesday helps consumers to spend wisely and within budget, rather than increasing credit card debt,” added Lee. “Supporting Withdraw Cash Wednesday is a stress-free, money-saving way of enjoying spending during the holidays and throughout the new year that’s coming.”

Don’t Forget - Withdraw Cash from ATMs on Wednesday, Nov. 21

From coast to coast, consumers are joining the Withdraw Cash Wednesday movement to fight against overspending. These activities, proudly backed by ATMIA, are a great way for consumers to start gaining control over money, while helping make the Withdraw Cash Wednesday movement bigger and better than ever:

• You can join the movement to receive email or text message reminders, plus timely information and tips about cash 
   
• Sign up now for our Holiday Cash Giveaway Sweepstakes — Prizes to be awarded Nov. 21
   
• Find a convenient ATM to get cash on the big day, Nov. 21, and subsequent Wednesdays using our ATM locator directory
   
• View Take Control of Your Money and Cash Is King videos to jumpstart the effort to curb overspending
   
• Pledge support using the hashtags #WithdrawCashWednesday, plus like, comment and share our Facebook and Twitter social media posts

ATM deployers and other industry constituents are encouraged to support Withdraw Cash Wednesday by ordering ATM decals and signage, and by promoting the movement through newsletters, advertising and social media channels.

About Withdraw Cash Wednesday

Withdraw Cash Wednesday is a nationwide movement encouraging consumers to get cash from ATMs on Wednesdays for weekly spending as a means of financial control. The Withdraw Cash Wednesday movement was spurred by widespread consumer interest in the initial Withdraw Cash Wednesday holiday held in 2017. Today, Withdraw Cash Wednesday operates continuously throughout the year, holding its biggest ATM cash withdraw day of the year the Wednesday before Thanksgiving. Learn more and connect with us at withdrawcashwednesday.com, Facebook and Twitter.

About ATMIA

ATMIA is the leading non-profit trade association representing the entire global ATM industry. ATMIA serves more than 10,000 members from over 650 participating companies in 65 countries spanning the whole ATM ecosphere, including financial institutions, independent ATM deployers, equipment manufacturers, processors and a plethora of ATM service and value-added solution providers. ATMIA provides Education, Advocacy and Connections to help its members keep abreast of industry news and developments; increase knowledge and professionalism; improve operational efficiencies; understand and influence regulatory processes; participate in the local, regional and global ATM community; and forge new relationships to advance their businesses. Founded in 1997, ATMIA has active chapters in the United States, Canada, Europe, Latin America, Asia-Pacific, Asia, Africa, India and the Middle East focusing on the unique needs and issues of each region. For more information, please visit atmia.com. Follow us on LinkedIn, Twitter or YouTube.