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OCBC Bank is the longest established Singapore bank, formed in 1932 from the merger of three local banks, the oldest of which was founded in 1912. It is now the second largest financial services group in Southeast Asia by assets and one of the world’s most highly-rated banks, with an Aa1 rating from Moody’s. Recognised for its financial strength and stability, OCBC Bank is consistently ranked among the World’s Top 50 Safest Banks by Global Finance and has been named Best Managed Bank in Singapore by The Asian Banker.
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Branch Transformation - Bank 3.0
Technology advancement brings forth paradigm shift in the financial industry's competitive landscape and rule of the game. Records, newspapers, books, videos and other traditional media sees itsdecline and gradually replaced by tablet PC in light of the phenomenon growth of digital technlogy.The impact of mobile/digital technology has brought disruptive change to bank's customer behaviorand its operating environment. According to the father of global banking innovation, Brett King, theso-called Bank 3.0 era has dawned. Banks will face unprecendented impact and changes. Brett Kingdiscusses the future of the bank's business model in his latest book titled "Bank 3.0: Why Banking Is No Longer Somewhere You Go But Something You Do" It is essential for banks to prepare themselves to meet the disruptive challenges and make a change so as to survive. Reference Book.
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Contact Sandra Smith, Executive Director Asia Pacific at firstname.lastname@example.org or +61 424 300 660.
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