Tuesday, December 15, 2020View Showroom
To mark the milestone of launching the certification system for Next Gen ATMs, which enable customers to transact at ATMs via their mobile bank apps, ATMIA today published its “Next Gen ATM User Interface and Metrics” best practices. The aim of the new industry manual is guide ATM operators, vendors and service-providers to measure how to maximize the customer experience and interface at Next Gen ATMs.
“After over 50 years of reliable service to cardholders, the ATM has now geared up to enable customers to transact through their mobile devices instead of using plastic cards, providing for faster, pre-staged app-based cash withdrawals and deposits, and, increasingly in future, cash-to-cryptocurrency or crypto-currency-to-cash exchanges,” explained Mike Lee, CEO of ATMIA and Chairperson of the Consortium for Next Gen ATMs, which now has more than 400 participating companies in 55 countries. “Enhancing the customer experience at ATMs has been a driving force behind the development of the Next Gen ATM ecosystem and blueprint, with its combination of vendor-agnostic standards or provider-specific interfaces.”
The industry association believes that the effectiveness of the user interface (UI) at ATMs, including such factors as ease, speed, security, and accessibility, will prove critical to the rates of customer adoption of the newly created ATM technologies and system.
“Customer adoption will drive transaction use, a boon for deployers, and create demand for Next Gen ATMs,” Lee said.
ABOUT ATMIA - ATMIA is the leading non-profit trade association representing the entire global ATM industry. ATMIA serves more than 12,000 members from over 650 participating companies in 66 countries spanning the whole ATM ecosphere, including financial institutions, independent ATM deployers, equipment manufacturers, processors and a plethora of ATM service and value-added solution providers. ATMIA provides education, advocacy and connections to help its members keep abreast of industry news and developments; increase knowledge and professionalism; improve operational efficiencies; understand and influence regulatory processes; participate in the local, regional and global ATM community; and forge new relationships to advance their businesses. Founded in 1997, ATMIA has active chapters in the United States, Canada, Europe, Latin America, Asia-Pacific, Asia, Africa, India and the Middle East focusing on the unique needs and issues of each region. For more information, please visit atmia.com. Follow us on LinkedIn, Twitter, Facebook or YouTube.