Tuesday, December 15, 2020
RANCHO CUCAMONGA, California – In the midst of a year like no other, CO-OP Financial Services is reporting substantial achievements against goals in the areas of product and technology delivery, expanded digital capabilities and greater credit union member experience and satisfaction.
“Evolving from being a reseller to an ecosystem provider of payments technology and solutions has been our mission since 2016,” said Todd Clark, President/CEO of CO-OP. “Our commitment did not slow down because of COVID-19, but rather took on greater urgency to provide maximum value to the industry. We have turned a year of pandemic into a year of record momentum that will lead to more great work with and on behalf of our clients in 2021.”
CO-OP’s momentum is driven by substantial investment in client and member services – even in difficult market conditions brought on by the pandemic – while at the same time the company will finish the year with sound, debt-free financial performance. In 2020, CO-OP is breaking sales records in new client contracts and the growth of card processing clients. The company is also adding new talent, from data scientists and technologists to contact center agents, fueling the company’s innovation and future vision.
Complete Roadmap of New Products Launched to Deepen Member Engagement and Accelerate Credit Union Competitiveness
CO-OP’s ecosystem is guided by the company’s annual Product Roadmap. Solutions and insights made available from CO-OP this year include services designed to deepen member engagement and help credit unions build an interoperable payments platform:
Before year-end, the company will release the following products to Technical Availability, rounding out a busy year of solutions from CO-OP:
“Combined, these upcoming solutions give credit unions a holistic digital engagement suite spanning usage, rewards and security, bringing them into a tighter Primary Financial Relationship with their members,” said Clark.
Aggressive Investment and Key Achievements Bring Leap Forward in Client Experience
CO-OP has placed intensive focus on the interplay of service, technology and solutions to help clients meet the accelerating competitive market and member needs to improve the overall credit union experience delivery. Additional 2020 achievements include:
Experience Centricity and Technology Delivery
Transaction Rebound Improving Member Engagement
Financial Wellness and Support
“Just recently we learned that for the second year in a row banks have bested credit unions in the annual American Customer Satisfaction Index survey,” said Clark. “With the full support of our Board we are investing and building fast to give credit unions the solutions and technology development needed to meet the expectations of today’s members. This is our task as a credit union service organization. This effort has been thoroughly planned and budgeted for so that CO-OP can provide long-term value to all our clients and the credit union movement as a whole.”
For more information on the CO-OP ecosystem for credit unions and their members, visit www.coop.org/Solutions.
About CO-OP Financial Services
CO-OP Financial Services is a payments and financial technology company whose mission is ensuring the success of the credit union movement. CO-OP payments solutions, engagement services and strategic counsel help credit unions optimize member experiences to consistently provide seamless, personalized multi-channel offerings, while delivering secure, sophisticated fraud mitigation service. For more information, visit www.coop.org.
Bill Prichard, APR
Director, Public Relations
CO-OP Financial Services