The ATM continues to play a critical and growing role within retail financial services. This course explores the added-value capabilities of the ATM beyond the core transactions that it has handled historically. It discusses the comprehenive service and sales facilities that the ATM can provide for dealing with both customers and third party users. It also highlights the principal enabling technologies and the ways in which the ATM interacts with other channels.
Added-Value Training session overview:
|Added Value at the ATM|
“Calleo is excited to see ATMIA has launched a new training model which looks beyond the traditional uses of ATMs, and explores how ATMs can generate greater value to a Financial Services provider.
In the new omni-channel world banks need to think about how ATMs fit in to the broader branch and brand strategy as they become tools, not just for facilitating transactions, but also improving client experience and aiding sales and marketing efforts.”
- Andrew Dean
“This latest course from the ATMIA shows just how the added value features of the ATM really can supply the industry with the complete bank in a box! The content will help members to better understand the extensive power and potential of an iconic self service channel.”
- David Cavell